Secure your brand with hassle-free US Trademark Registration. Get expert guidance, quick filing, and full legal protection for your business trademarks. Contact E-StartupIndia experts
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Whether starting a new business or expanding an existing one in the USA or global market, protecting your intellectual property and branding is always important. US Trademark Registration safeguards your businesses’ brand names, logos, or symbols used to distinguish goods and services from others in the market.
#. Brand Protection
With US Trademark Registration for business, you get the exclusive rights to your brand's name, preventing others from using a similar mark without your permission.
#. Helping customers distinguish you from competitors
Having trademark registration USA helps your customers identify your products and services easily.
#. Increased Customer Value
Customers and other businesses prefer working with those who have US Trademark Registration. So, your brand becomes more competitive.
#. Deterrent to copycats
The ® symbol that you get after completing Trademark Registration USA signals that your company is willing to protect its intellectual property.
#. Enforcing your trademark rights
You can strictly and promptly enforce your trademark rights against infringement and misuse of your brand logo.
#. Asset for your business
You can recognise your brand as Intangible Asset under your Company’s Books or can sell to others or endorse your trademark for others to use. Thus, it becomes an asset for your business and also earns royalty income.
The government fees for Trademark Registration USA depend on numerous factors. Fees vary based on the number of trademark classes included, with charges increasing for multiple classes. Furthermore, the type of US Trademark Registration application also impacts costs, with TEAS Plus being less expensive than TEAS Standard. You may also have to pay extra fees for incomplete or complex applications, legal assistance, trademark searches, and processing costs. So, it’s best to consult a trademark attorney from E-StartupIndia for your particular case.
#. Applicant's full name
#. Type of entity (individual, corporation, LLC , partnership)
#. Address and contact information of Trademark Owner
#. Trademark name (word, phrase, or design)
#. Description of the trademark
#. Translation or transliteration (if applicable)
#. Goods or services classification (Nice Classification)
#. Detailed listing of goods/services
#. Date of first use in commerce (if applicable)
#. Basis for filing (Intent-to-use or Use-in-commerce)
#. Digital image of the logo (for design marks)
#. Color claim (if applicable)
#. Attorney information (if using a representative)
#. Consent letters (if applicable)
#. Power of attorney (if applicable)
#. Fee payment details
If you're filing a trademark application with the USPTO, you have two main options: TEAS Plus and TEAS Standard. Both of these require online communication. However, they differ in cost, flexibility, and filing requirements. Here’s the brief difference that you must know and to choose the ideal one for your application, you can consult our experts.
Feature | TEAS Plus | TEAS Standard |
---|---|---|
Cost | $250 per class – More affordable option for budget-conscious applicants. | $350 per class – Higher cost for increased flexibility. |
Goods/Services Descriptions | Must use the predefined list provided by the USPTO. Thus compliance is easy but offers limited options only. | Custom descriptions are allowed in TEAS Standard application types, offering flexibility to describe unique goods/services. |
Electronic Communication | Mandatory – Applicants must use electronic communication for all filings. | Mandatory – Same requirement for electronic communication as TEAS Plus. |
Risk of Office Action | Lower – Following the predefined list reduces the chance of receiving an office action. | Higher – Custom descriptions may not align with USPTO requirements, increasing risk. |
Ideal For | Ideal for simple, straightforward trademark applications with standard descriptions. | Best for complex filings or when unique descriptions are necessary. |
US Trademark Search
The first step is to search and see that no similar trademarks are registered or pending. Thus, helping you prevent legal disputes. To do so, US Trademark Search, Visit the USPTO website and use TESS (Trademark Electronic Search System) to check for similar trademarks.
Identification of Trademark Class
Trademarks are categorized into various classes based on the type of goods or services associated with them. You will need to choose the class that fits your trademark.
Preparation of Trademark Registration USA Application
Once you have completed the search and selected the appropriate class for Trademark Registration USA, the next step is to prepare your trademark application. You must create a USPTO account to file a US Trademark Registration application.
Specimen of Use
You must submit a specimen as proof if your trademark is already used in commerce. You must share proof such as product label, packaging, website screenshot, or advertisement displaying your trademark.
Trademark Specification
The trademark specification describes the goods or services that your trademark will cover. It needs to be precise and detailed for getting your US Trademark Registration application process.
A US trademark registration application typically takes 5-7 working days. The exact timeline will depend upon the complexity of your application.
The key steps in the Timeline for US Trademark Registration are as follows:
#. Filing the Application: The first step from your side is to submit your trademark registration USA application with the necessary details and fees to the USPTO.
#. Initial Review: Now, the USPTO reviews for conflicts if any. They may request more information or raise objections in your application.
#. Responding to Office Actions: You will need to properly address the concerns. Additionally, you may be required to provide additional documents or proofs to support your application claims.
#. Publication Period: If accepted, your trademark is published in the Official Gazette for opposition.
#. Opposition Period: If no oppositions are filed, your trademark is registered.
#. Issuing Registration Certificate: After the opposition period, the USPTO issues the trademark registration USA certificate.
A US trademark registration is valid for 10 years from the registration date. To keep your US Trademark Registration valid, you must file a Declaration of Use between the 5th and 6th year after registration and then every 10 years to keep the registration active.
Trademark Registration costs vary depending on the filing method, number of classes, and several other factors. To know more about the cost of trademark registration in USA and to save yourself from soon rising high costs of trademark registration, read this detailed post at: US Trademark Government Fee Increase from Jan 18, 2025
The US Trademark Registration process is complex and it requires you to pay a significant amount of attention, time and money at each step. However, you need not to worry. Professional help is now available at your fingertips. E-StartupIndia has a team of reliable experts who ensure accuracy and efficiency of your US Trademark Registration application and thus minimizing the risk of errors or delays. Our team has more than decade of experience in successfully getting Trademark Registration in the US for clients across the globe. Don’t hesitate to contact us right now!
Trademark Registration is a legal process to protect your brand identity. It helps you ensure exclusive rights to your business name, logo, or slogan in the U.S.
The common errors or mistakes that you must avoid during US Trademark Registration are choosing weak marks, incorrect classification, and failing to conduct a thorough trademark search.
Yes, businesses from India or anywhere worldwide can apply for US Trademark Registration after meeting specific requirements.
You can do so after consulting a trademark attorney or US Trademark Registration expert from E-StartupIndia.
Trademark protects brand identity, copyright covers creative works, and patents protect inventions.
Yes, you will need to hire a US Licensed attorney for a foreign trademark registration application.
Fees for Trademark Registration USA can vary from $250 to $350 per class of goods/services or more depending on the type of application.
For the complete trademark application approval it can take typically 8-12 months, but it may take longer if there are any other objections.
You should always search for similar trademarks before applying to avoid rejection of your application or legal disputes.
You must create an account on USPTO and then access the USPTO’s TESS database to check for existing trademarks.
Madrid Protocol is an international treaty simplifying the process for trademark protection in multiple countries.
You can gain benefits from the Madrid Protocol after filing a single application through the USPTO for trademark protection in member countries.
To renew your US Trademark Registration, you must submit renewal documents (e.g., Section 9) and fees to the USPTO before expiration.
You may need to provide proof of use for the listed goods/services and resolve any other queries that the department has. It is best to consult experts and get their expertise on your side to pass the audit successfully.
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